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Hosting virtual events<\/a> has become the norm due to the COVID-19 pandemic. Still, physical events will not disappear thanks to governments loosening safe distancing restrictions over time as the spread of the virus weakens.<\/p>\n Unsure if you want your events to be conducted on the ground or over the screens? Let us lay down their pros and cons for you to consider:<\/p>\n [\/et_pb_text][et_pb_text _builder_version=”4.7.4″ _module_preset=”default” text_orientation=”justified” custom_padding=”||0px|||” text_line_height=”2em”]<\/p>\n With virtual events, event organizers<\/a> do not need to worry about having too many event-goers in an event or controlling huge crowds that could be messy and chaotic to handle. As many as thousands of event-goers can be at the event, enjoying the same content at the same time.<\/span><\/p>\n As video conferencing<\/a> apps are available on mobile and tablets too, virtual events are accessible anywhere, either you are outside or at home. Instead of taking a private car service down to the venue, all you have to do is to log in to the app, enter the correct code, and voila! You are in the event. And even if you are unable to make it for the event, event organizers can record the event and save the video for you so you won\u2019t miss out on a thing from there.<\/span><\/p>\n Except for business or other professional events, choosing the right clothes for the event won\u2019t be a factor to consider. Event-goers can wear whatever they want to wear when they are at a comfortable place to be themselves.<\/span><\/p>\n Video conferencing apps can collect data and insights from all participants of the video. With the data, event organizers and business partners can understand their target audiences better and host more virtual events that will resonate with them.<\/span><\/p>\n And lastly, virtual events are easier on the financial side of things. All you need are some recording equipment<\/a>, some catering services, and entertaining hosts to preside the virtual event.<\/span><\/p>\n <\/strong><\/p>\n <\/strong><\/p>\n Cons of Virtual Events<\/strong><\/p>\n Despite the convenience and comfort virtual events have brought to us, several negative aspects could hinder networking opportunities and audience engagement.<\/span><\/p>\n Many would agree that it is better to create a network with someone in person rather than online. Not only is it more personal, but also both parties can easily access each other. When talking to individuals on a virtual platform<\/a>, it may feel like there is a wall in between them that may hinder communications. Hence, some seasoned businessmen still prefer networking in person.<\/span><\/p>\n Distractions are another thing that may affect the quality of the virtual event. Is your kettle letting out steam? Are there kids playing in the background? Your family members calling you out while you are in a meeting? All these can be annoying to everyone in the event, especially if it is from the host\u2019s end and he or she cannot mute his microphone because they have to speak to the rest of the event-goers.<\/span><\/p>\n Before the COVID-19 pandemic, more than 95% of event activities are physical. That is because human interactions and engagement are better delivered and received in person. And so, more companies still prefer physical events to digital ones.<\/span><\/p>\n Lastly, the privacy settings of virtual events have created a new problem: more participants not actively participating. Some participants would leverage the privacy settings by turning off their cameras and microphones and do something else while the presenter is speaking. One way to mitigate it is to enforce a \u201cNo turning off Camera\u201d rule to encourage participation.<\/span><\/p>\n <\/p>\nPros of Virtual Events<\/strong><\/span><\/h3>\n
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Pros of Physical Events<\/strong><\/span><\/h3>\n